Starving artist needing help

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miadora

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I decide to go freelancing because the office environment (of any company) was tressing me to the point that I wanted to jump over a bridge.

I actually started doing some occasional freelance job before, which was enough since I also had a full time job. But now as I'll go full freelance, it's not enough. I'm far from an awesome artist, but I have seen others with the skills of a teenager who just joins an art class, make many sales per day. I also saw people who has the skill of an art director, struggles with 1-2 sales per month, and those weren't even big project.

So I guess it's all about marketing. But I never did marketing before. I posted my service on some freelance website and people just hired me. I know social media like facebook groups, forums...are great for these but I don't know my target audience. That sound silly, but it's true. If I sell formal clothing I'll search for business people, if I sell sexy clothing I'll search for young girls. But I sell drawings and I can't narrow down the people who'll need my service.

Posting on drawing groups doesn't work, most people there are artists already.

I currently focus on making illustrations for children books because that seems to sell more. So the only target I could think of is writers. But I also don't think many sellers would need the drawing service.

Any idea for this marketing plan?
 
I'm an artist with some training, but it's mostly natural ability at the whims of my emotional state. I was employed as a 3D CGI artist in the 80's. I was an innovator, so I got to make some psychedelic show pieces. But, it left me flat. My peers had such strange ambitions: cocaine, opulence, and fame. I had always been a socialist. I tried advertising in college, but couldn't stand the rigid assignments. I told the prof. He told me to express myself, and he would pass me so I could keep a good average.

What I've observed is, knowing the right people is the most important part. One has to stroke the correct egos.
 

I should have been more specific, I mean how to advertise the service online since I prefer working for oversea clients anyway. The reasons: they don't/can't request face to face meeting or direct calls.
 
Maybe try get a YouTube following, few tutorial videos or timelapses etc.
 

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